Sales & Marketing Associate
Sales & Marketing Associate – New Graduate
Role Summary:
This role will focus on coordinating and developing partnerships with key consulting and implementation firms as well as identifying new channel and referral partners to expand pipeline and market presence.
You will serve as the bridge between the company and our partners—aligning go-to-market strategies, enabling partners to successfully position, and driving qualified opportunities into the sales pipeline.
Key Responsibilities
Partner Development & Strategy
- Assist with the onboarding, tracking, and day-to-day coordination of strategic partners.
- Help execute and maintain joint value propositions and co-selling strategies established by leadership.
Pipeline Growth & Revenue Enablement
- Generate qualified pipeline through partner referrals and co-selling efforts
- Collaborate with sales team to support partner-driven opportunities
- Track partner-sourced revenue and performance
Partner Enablement
- Support the delivery of partner training sessions and ensure partners are equipped with up-to-date platform resources.
- Distribute sales materials, positioning guides, and demo support to partners, and coordinate training schedules
Relationship Management
- Maintain ongoing communication with partners to drive engagement and alignment
- Coordinate joint marketing efforts (webinars, events, campaigns)
- Act as primary point of contact for partner-related initiatives
Market Expansion & Industry Presence
- Support outreach initiatives to new partners across key U.S. markets
- Represent the company at industry events, including ASAE conferences, Salesforce World Tours, PCMA, and other relevant networking events
- Build visibility within the Salesforce and association ecosystem
Qualifications
- Recent Bachelor's degree (Graduated within the last 0–12 months) in Marketing, Sales, Business Administration, Communications, or a related field.
- Experience within the Salesforce ecosystem or working with Salesforce partners preferred
- Strong communication, presentation, and organizational skills
- Self-starter comfortable working in a fast-paced, entrepreneurial environment
Additional Details
- Travel: Some travel required for industry events, partner meetings, and conferences across the U.S.
What Success Looks Like
- Established network of active, engaged partners
- Consistent pipeline generated through partner channels
- Partners confidently positioning and selling
- Increased market visibility within Salesforce and association communities
What We Offer:
- Competitive base salary with performance-based incentives.
- Opportunity to work with a dynamic and innovative team.
- Professional development and career growth opportunities.
- Additional benefits may include health, dental, vision, retirement plan options, and paid time off.
Are you interested:
Please apply by sending your resume to Rashigupta@alleaz.com