Social Media Content Specialist

Position Summary

We are seeking a highly creative, detail-oriented Social Media & Website Content Specialist who has a passion for luxury brands, photography, and digital marketing. This individual will be responsible for creating engaging content that showcases our jewelry, tells our clients’ stories, and strengthens our brand across all digital platforms.

Photography and videography experience is highly preferred, as producing premium visual content is a key part of this role.

Responsibilities

Social Media Management

• Plan and manage content calendars across Instagram, Facebook, TikTok, Pinterest, and YouTube.
• Create engaging posts, Reels, Stories, and short-form videos.
• Write compelling captions consistent with our luxury brand voice.
• Respond to messages, comments, and online inquiries professionally.
• Monitor trends and develop creative campaigns to increase engagement and sales.
• Track analytics and recommend improvements.

Website Management

• Update product listings with professional photography and descriptions.
• Upload new collections and featured pieces.
• Keep homepage banners, promotions, and seasonal content current.
• Optimize product pages for SEO and customer experience.
• Coordinate with management on website improvements.

Photography & Videography

• Photograph jewelry using professional lighting techniques.
• Capture lifestyle photography featuring customers and products.
• Produce high-quality videos for social media and advertising.
• Edit photos and videos using Adobe Lightroom, Photoshop, Premiere Pro, or similar software.
• Maintain consistency in brand aesthetics.

Brand Marketing

• Help develop marketing campaigns and product launches.
• Assist with email marketing content.
• Coordinate influencer collaborations and community partnerships.
• Capture in-store events and customer testimonials.
• Ensure all digital content reflects a luxury, high-end image.