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Marketing Associate

Aquasol Corporation
Email

Promotional Writing & Graphics

  • Assist with writing of Brochures, Press Releases, Website Content, trade show posts, E-Mail Blasts and all other forms of corporate communications; both print and electronic
  • Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate LinkedIN and other social media content
  • Create story boards for internal or external graphic artist(s) and communicate changes in an organized and easily understood manner
  • Edit, proofread, and revise all communications with strong attention to grammar
  • Promote products and services through public relations initiatives and develops marketing communications campaigns
  • Use Adobe Illustrator, Photoshop, WordPress (or other website software) as well as other software to manipulate information/photos
  • Assist with preparation of company presentations in PowerPoint

Website (aquasolcorporation.com, aquasolwelding.com, aquasolpaper.com, dissolvo.com)

  • Coordinate with Programmer, Translation Company, IT & Graphic Designer on all changes.  Schedule monthly calls and monitor performance of outside vendors.
  • Update NEWS AND EVENTS section with press releases and any other changes as needed
  • Assist with SEO, key words, monitoring of web rankings and other statistical measures of performance
  • Monitor sites daily to ensure all websites are operational
  • Quarterly checks on all links to ensure proper function

Analysis & Tracking

  • Monitor Google Ad Words and makes recommendations for improvements
  • Prepare post e-mail blast reports
  • Monitor LinkedIN followers and develops methods of increasing

Trade Shows

  • Prepare catalog entry and on-line posts
  • Assist with merging Database with leads post show
  • Coordinate pre and post mass e-mails in Swiftpage
  • Coordinate physical mail merge of samples and marketing materials
  • May assist with CD and DVD creation for pre and/or post show follow up

 

Media

  • Assist with writing scripts for product videos
  • Maintain corporate packaging (Boxes, cores, etc) printed (inserts, etc) and promotional material (product literature, etc) filing system in print and electronically
  • Maintain corporate image (photos, diagrams, etc) files electronically (naming convention)
  • Ensure Graphic Artists and outside vendors prepare/send necessary files
  • Manage brochure inventory and re-ordering
  • Create lists of photos to be taken and attend photoshoots

Correspondence

  • Prepare correspondence as assigned by executive staff

Other

  • Q Drive organization/optimization
  • Party Planning
  • ACT! Organization/optimization/general mail merges
  • Other duties as assigned

WORK EXPERIENCE REQUIREMENTS

  • Microsoft Office (Word, ACT, Excel, PowerPoint)
  • Photoshop and Adobe Illustrator (preferred)
  • Experience with MAC (preferred)
  • Excellent communication skills (both verbal and written)
  • Outgoing personality with an ability to speak on the phone