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Public Relations Specialist

State of Wyoming
Email

Open Until Filled

 



GENERAL DESCRIPTION: 


Direct and oversee all public record requests, publications, website updates, electronic comment portal, public notice portal, educational material, and events. Coordinate with agency programs/divisions to respond to news media inquiries.

Human Resource Contact: DEQ HR deq.hr@wyo.gov 


ESSENTIAL FUNCTIONS: The listed functions are illustrative only and are not intended to describe every function which may be performed at the job level.


 

  • Plans to organize and execute a communication plan that reaches the public.
  • Develops, implements, coordinates, conducts, directs, and evaluates specific information, education, and customer service efforts.
  • Responds to questions about the agency/department from the public, media, and special interest groups and acts as the spokesperson on a wide variety of issues.
  • Supervises and organizes the efforts of the public relations office, which may include the following: graphic design, video production, web, and content development
  • Initiates, directs, and implements the agency/department's public relations initiatives.
  • Maintains and approves all content on the agency/department's website, site design, and training for in-house users to update content.
  • Works as a liaison with other departments, other divisions, and branches within this department, outside groups, and special interest parties to provide information, coordination, and cooperation as may be required by an agency/department.
  • Coordinates with the Outreach Manager and the Policy Coordinator to produce and submit the State of the Environment, Annual Report, and Strategic Plan.


 

Qualifications:

 


PREFERENCES:


Preference may be given to candidates who possess a background in Public Relations and a track record of creating/implementing successful outreach and social media campaigns. 
Basic HTML programming knowledge preferred. WordPress knowledge is a plus. 


KNOWLEDGE: 

 

  • Knowledge of the principles and methods of planning and conducting a public information and relations program.
  • Knowledge of online platforms, including social media, email, and the web.
  • Knowledge of the media used in public relations.
  • Knowledge of the principles and techniques of supervision.
  • Knowledge of strategic planning practices.
  • Knowledge of the principles and practices of government organization and administration.
  • Knowledge of media production, communication, and dissemination techniques and methods.
  • Knowledge of the structure and content of the English language, including the meaning and spelling of words, rules of composition, and grammar.
  • Knowledge of leadership and management principles.
  • Skills in written and oral communication.
  • Skills in interpersonal relationships.
  • Ability to deploy each social platform in a way that meets agency objectives.
  • Ability to keep agency marketing materials consistent.
  • Ability to work and make decisions independently.
  • Ability to handle multiple projects with overlapping deadlines.
  • Ability to use technology to deliver customer communications.

 

 

MINIMUM QUALIFICATIONS:
 


 

Education:

Bachelor's Degree (typically in Public Relations)

 

Experience:

1-2 years of progressive work experience (typically in Public Relations) with acquired knowledge at the level of a Senior Public Relations Specialist

 

OR

 

Education & Experience Substitution:

4-6 years of progressive work experience (typically in Public Relations) with acquired knowledge at the level of a Senior Public Relations Specialist

Certificates, Licenses, Registrations:

None


 

Necessary Special Requirements:

 


PHYSICAL WORKING CONDITIONS:


 

  • Participation in the various departmental efforts may require some travel.
  • Work is typically performed in an office setting.



NOTES:

 

  • FLSA: Exempt
     

Supplemental Information:

 


020-Wyoming Department of Environmental Quality - Administration Division 

Click here to view the State of Wyoming Classification and Pay Structure.

URL: http://agency.governmentjobs.com/wyoming/default.cfm

The State of Wyoming is an Equal Opportunity Employer and actively supports the ADA and reasonably accommodates qualified applicants with disabilities.

Class Specifications are subject to change; please refer to the A & I HRD Website to ensure that you have the most recent version.