Promotions Director

Overview

Job Title: Promotions Director

Department: Promotions

Reporting To: Sacramento Market Manager

Employment Type: Full-Time

Location(s): Sacramento, CA

Work Arrangement: On-Site

 

Overview:

Audacy is seeking an organized, detail oriented and outgoing professional to lead our Promotions + Experiences team in promotions, contesting and prize fulfillment in the Sacramento region.

Responsibilities

What You'll Do:

• Oversee and coordinate cluster and station master calendars for all promotions, events, contests, etc.
• Act as liaison between sales and programming in the management of client expectations
• Assist with Business Development in conjunction with the sales managers and AE’s
• Assist with client/partnership development in conjunction with SVP/MM, Brand Managers and Sales Managers
• Brainstorm with programming and sales departments for client and station event presentations and promotional concepts 
• Manage the sales promotion process from request to execution of sales promotion programs, such as but not limited to on-air promotions, events (remotes and appearances), contests, and communicating them to additional departments, sales teams, and clients
• Collaborate on sales ideation opportunities for all Sacramento brands promotional campaigns
• Build local programming feature and entitlement decks with programming assets
• Communicate national and local programming features and entitlements to the sales team
• Lead SPARC updates with the following: changes to programming features and sold packages
• Manage partnership deal from conception, contract and execution

More of What You'll Do:

• Oversee trade deals for the cluster with sales management approval
• Attend national sales/promotions meetings, client meetings, and, if needed, station meetings
• Develops sales packages/decks based on programming/promotions asset management and programming/promotions inventory availability 
• Creation of on-air and digital marketing copy for client promotions
• Assist sales team in gathering recap materials
• Oversee the execution of contests on behalf of clients 
• Execute all sales sponsorship commitments for brand promotions
• Ensure all on-air sponsorship commitments for sales programs (i.e. studio, traffic, weather, top of the hour, etc) are scheduled and fulfilled
• Manage the execution for all local client contracts as it pertains to promotions with support from the legal department
• Review all sales promotions to ensure they accurately reflect brand image & positioning
• Proficient in asset management software and sponsorship valuation tools (ex: SPARCl), and promotion management software (Promosuite), and more
• Follow all legal requirements for local promotions with support from legal

Qualifications

Required & Preferred:

• Five years’ experience executing radio marketing and promotions campaigns or similar industry 
• First-rate organizational skills are a must to succeed in this position
• Experience working in Rock, Hit Music and Sports formats preferred
• Demonstrated oral and written communication skills
• Self-starter with the ability to work independently and multi-task
• Experience using Microsoft Word, PowerPoint, and Excel, along with Google Workspaces
• Knowledge of promotion software, including but not limited to Vibes (mobile contesting), Second Street/Aptivada (web contesting and user-generated content engine) and PromoSuite (promotion management software)
• Occasional night or weekend work
• A valid driver’s license, satisfactory completion of a motor vehicle record check, and, if the position requires use of applicant’s own vehicle, proof of insurance, is required.

#LI-CM3

Additional Information

Pay Transparency:

The anticipated starting salary range for California-based individuals expressing interest in this position is $50,000.00-76,000.00/Yr.

Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant, as well as internal and external equity.

Audacy offers employees who are eligible for benefits with a comprehensive benefits package which includes: a health care coordinator, medical, dental, vision, mental health, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, flex-time away/vacation days, personal, parental, volunteer), 401(k) retirement plan, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.

Important Notes:

Please be aware that Audacy will never ask you to send money at any point during the hiring process. Communication from legitimate Audacy representatives will only come from email addresses ending in @audacy.com. If you receive any suspicious requests or communications, please verify their authenticity before responding.

About Us

Audacy is a scaled, leading multi-platform audio content and entertainment company differentiated by its exclusive, premium audio content. Audacy operates one of the country’s two scaled radio broadcasting groups with leading positions across the country’s largest markets, as well as one of the country’s largest podcast networks and the Audacy direct-to-consumer streaming platform. Audacy is a major event producer and a digital marketing solutions provider and is the unrivaled leader in local news and sports radio. Learn more at www.audacyinc.com, Facebook, X, LinkedIn and Instagram.

EEO

Audacy is an Equal Opportunity Employer. Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call 1-610-660-5614. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.