Account Executive
JOB TITLE: Account Executive
FOX6 has an opportunity for a dynamic marketing professional who thrives on helping local businesses succeed and grow. As a Media Account Executive, you’ll play a pivotal role in building relationships with business owners and decision makers. Your expertise in presenting strategic solutions will help businesses maximize their marketing budgets. You will be a trusted source for both new and existing clients, offering them tailored advertising solutions across multiple platforms. As a FOX6 Media Account Executive you have the added benefit of being able to offer clients a full suite of integrated advertising solutions including OTT, CTV, digital video, NFL, College football and basketball, World Cup Soccer, FOX Prime and our top-rated Local News. If you’re up for the challenge, you will be rewarded with an exciting career with great earning potential.
WHAT YOU’LL DO:
• Develop new business by packaging Linear, OTT and CTV platforms, creating and selling unique multi-screen promotional sponsorships, and maintaining and improving an existing client list.
• Source new sales opportunities through a combination of identifying and researching potential accounts and soliciting new business.
• You’ll listen to client needs, prepare a strategic marketing plan, present and close business with a consultative approach.
• Maintain a consistent presence out in the field building relationships and showcasing the benefits of FOX platforms.
• Collaborate with the Local Sales Manager and Digital Sales Manager to craft custom presentations that further highlight the benefits of our products.
• Maintain expert knowledge of competitive OTT platforms and a clear understanding of the characteristics that give FLX a competitive advantage.
• Steward client campaigns and work on a variety of weekly and monthly reports to develop impactful post-campaign recaps and provide recommendations to further optimize client campaigns.
• Collaborate with variety of internal departments -- Creative Services on commercial production, Traffic department on advertising copy traffic, Finance department on invoicing, discrepancies, collection issues, and sales support personnel who will assist with the fulfillment of your TV and digital campaigns.
WHAT YOU’LL HAVE:
As a FOX6 Media Account Executive, you must be passionate about collaborating with local business owners. Being personable with excellent written and verbal communication skills is essential in your success. You must be detail-oriented and organized to stay on top of clients’ needs. Being proficient with MS Office is necessary. An understanding of core marketing principles is vital to provide targeted solutions to your clients. You must have a strong desire to work in the field (not sitting in an office) to meet with clients, discover their needs and present a strong marketing plan that will help clients reach their goals. An understanding of digital products – video, social, mobile, display, native, contesting, etc. is preferred. A four-year college degree and prior sales experience is desired.
WHAT YOU WILL GET IN RETURN:
A generous salary plus commission plan along with a comprehensive benefits package including amazing medical benefit options, generous time off, 401k matching, education reimbursement, donation matching, short term disability, paid parental leave – just to name a few - as well as a flexible and family friendly work environment.